Individuals are lastly utilizing Reddit’s search

After being harried by complaints that its search perform wanted enhancing, Reddit has in the previous few years invested in its search engine, and has even added AI features to assist its customers discover what they’re searching for. It seems that funding is lastly paying off: The corporate has seen a 30% year-on-year leap within the variety of folks utilizing search each week, CEO Steve Huffman stated on Thursday.

Huffman famous that search has been one of many main drivers of person acquisition and retention for the platform.

“On search, we now have seen nice efficiency. Search DAUs, WAUs, and queries are up meaningfully year-over-year. It’s an amazing driver of retention and DAUs. The search staff is, fairly frankly, I believe doing an amazing job. When you use Reddit Solutions, you possibly can see it’s higher built-in into the product,” he stated on the corporate’s first quarter post-results convention name.

Earlier in February, the platform began testing product placement through AI search results in the U.S.

Huffman stated that round 40% of conversations on Reddit are business in nature, and 84% consumers really feel extra assured of their shopping for selections after researching on Reddit.

The social platform ended the quarter with greater than 493 million weekly lively distinctive customers (WAUq), up 23% from the identical interval final 12 months, and about 126 million every day lively distinctive customers (DAUq), a 17% enchancment from a 12 months earlier.

Reddit reported a 7% enchancment in U.S. guests, reaching 53.5 million DAUqs, and 73.3 million DAUqs internationally, a 26% enhance. The corporate stated it plans to achieve a billion every day customers worldwide and 100 million every day customers within the U.S.

Moreover search, the corporate stated its machine translation feature, which now helps over 30 languages, has pushed important person development previously few quarters.

Reddit reported income of $663 million in Q1 2026, beating Wall Road’s expectations of $609.8 million. The corporate additionally stated it solely spent $1 million in capital expenditures within the quarter.