Caller ID firm Truecaller launched eSIM companies for travellers. The launch comes as the corporate goals to bolster its stability sheet and diversify enterprise amid dipping advert revenues.
The corporate stated its plans will vary from 1 GB over 7 days to twenty GB over 30 days. Initially, the launch will make the eSIM product out there in 29 nations.
The record consists of Italy, Sweden, Spain, France, Germany, Poland, Portugal, Romania, the Netherlands, Belgium, Eire, Austria, Finland, the Czech Republic, Denmark, Hungary, the US, the UK, Australia, Canada, New Zealand, Switzerland, Norway, Chile, Indonesia, Malaysia, South Africa, Egypt, and Nigeria.
Notably, the corporate’s largest market, India, is lacking from the record. That is seemingly as a result of nation’s strict telecom rules. Beforehand, the nation blocked AirAlo and Holafly over concerns around fraudulent use.
Truecaller stated it’s working with world mobile connectivity supplier Telna and telecom software program supplier Telness Tech to function the eSIM platform.
The place there are different eSIM suppliers like Airalo, Holafly, Roamless, and NordVPN’s Saily, Truecaller thinks that its present userbase of over 500 million will show helpful for buying new customers.
“The start line is totally different from different gamers within the class. They’ve needed to construct their audiences from zero. We’re providing journey eSIM inside our app that over 500 million folks already use and belief each month,” Truecaller chief working officer Fredrik Kjell informed TechCrunch over e mail.
“These are established relationships, with a lot of folks having used Truecaller for a few years. That modifications distribution and pricing,” stated Kjell.
Kjell additionally stated that it is a strategic transfer for Truecaller that makes the app extra usable for customers. This comes at a crucial time for the corporate. Final week, the company slashed 70 jobs throughout many groups. Plus, it posted disappointing Q1 2026 numbers. Truecaller’s web gross sales dropped 27% to 362 million SEK ($39.34 million), and advert revenues declined by 44%.
The corporate is leaning into growing subscription revenues with options like AI Assistant and Family Protection. Through the time when advert revenues are shaky, extra companies like eSIM might present newer money-making avenues.
As TechCrunch reported final yr, eSIM adoption is on the rise thanks to travel and device compatibility. Buyers are additionally taken with placing cash into eSIM startups. Inside the final twelve months, startups like Airalo, Roamless, Kolet, eSIMo, and Truley raised hundreds of thousands of {dollars}.
Once you buy by means of hyperlinks in our articles, we may earn a small commission. This doesn’t have an effect on our editorial independence.
